italian pizza italiana

Italian pizza: candidate as UNESCO’s prestigious cultural heritage

Italian pizza is undoubtedly one of the most well-known, celebrated and loved food in the world. This simple flat bread with tomato and cheese on top can actually be more than that – from a fancy lunch to a fulfilling snack, or just the perfect match for a movie night among friends. What is more […]

city farms city farm

City life and city farms: the importance of healthiness and genuineness in a fast-living society

Have you ever heard about city farms? In a big and bustling city like London, where everyone is always busy and running and the big distances between one place and another make people spending more time packed in the trains or stuck in the traffic, eating healthy and natural food seems to be quite difficult. […]

brand

The power and the importance of brand

The secrets that led in a short time Burger&Lobster to be a successful brand and format. The most price-conscious consumer may notice that most supermarkets in the United Kingdom charge a higher price for Coca-Cola than for Pepsi. Two seemingly identical products, amongst the closest differentiated items that one could find to perfect substitutes outside […]